the northeast floral expo 2016

TRADE FAIRRegistration


To Reserve

Please read and complete the Exhibitor's Agreement below. After you click "submit" you will automatically be directed to The CFA Market Place to select and pay for your

Trade Fair Exhibit Space. 

If you already submitted your Exhibitor Agreement                        to purchase your space


  • 6' Round Table w/ linen
  • One Chair
  • Signage

All exhibitors and their staffs must be registered for the convention, in advance online or by mail. Two complimentary exhibitors’ passes / badges will be provided to each business. To order additional registrationsclick here. Regular rates apply. General registration for the weekend is $99.00 per person or $59.00 for CFA Members. We also offer single day registrations for Saturday or Sunday at the rate of $59.00 per person or $39.00 for CFA Members. Exhibitors must wear official convention badges throughout the convention, which bears the attendees’ names and company.  Exhibitors’ registration is not transferable; each person must be registered. There are NO REPLACEMENTS for badges. 
One representative from each company exhibiting at the convention must attend an exhibitors' meeting at 9:00am, Saturday, March 5th at The Mystic Marriott Hotel. Important information concerning the trade fair and the convention itself will be given. From this time on, security guards will stop any person not wearing a convention badge. Badges will be given out at the registration desk. 


Exhibit space(s) must be paid in full before set-up will be allowed. Set-up must be finished by 9:00 am, Saturday, March 5th. Exhibit areas will be open  Friday, March 5th  from Noon-11:00pm, and again early the next morning, Saturday, March 6th from 6:00am-9:00am. All exhibitors are required to utilize the banquet loading dock located at the rear of the hotel. When not loading/unloading, all exhibitor vehicles, trucks and transport must be parked on the North corner of the parking lot. Exhibitor should not utilize either the front or side entrance of the hotel to load their materials. Please unload quickly and promptly move trucks away from these areas to make way for other exhibitors. Do not block these areas in any way at any time, per order of the Fire Marshal. Also, do not store materials, boxes, etc. in the service hallways or exit areas surrounding the exhibit areas. Park vehicles in approved parking lots. Do not park in established fire lanes. For the safety of show attendees, all exhibits must be maintained within the assigned booth space area. Nothing will be allowed to extend into the aisles.

CFA is not responsible or liable for any loss or theft connected with the convention. The exhibit hall will be locked down in off-hours. Displays should be covered for an added measure of security. Persons not wearing registration badges will not be permitted to enter the areas controlled by the Association.

Exhibits may not be dismantled before 3:00 pm, Sunday, March 6th. All exhibits must be up continuously for display from 9:00am Saturday through this time. This rule will be strictly enforced. If your display is taken down before this time, you will be charged a PENALTY of $250 which MUST be paid in full with one week of the close of the convention. 
    •    NOTE: Take-down will be done in a controlled, orderly system of rotation that will prevent jam-ups. The Trade Fair Chairman will explain this system at the Exhibitor's Meeting, 9:00am Saturday. All exhibits and materials must be removed from the Hotel before 6:00pm Sunday. Exhibitors are responsible for cleaning up their space after takedown. IMPORTANT: Any space not left in broom-swept condition shall be subject to a $150 per booth clean-up charge (or a larger fee should CFA  incur additional fees) 


The Connecticut Florists Association reserves the right to order the removal, without refund, or deny re-booking of future convention space, of any exhibitor who violates the trade fair rules. The Convention Chairs together with the Trade Fair Chairperson will investigate complaints and will immediately determine whether an exhibitor is in violation of a rule. Their collective decision is final; there is no appeal. Any exhibitor or his agent who does not immediately and entirely remedy a violation as requested by these two officials will be prohibited from attending all future CFA events for a period of not less than one year and not more than five years. The CFA Board of Directors will determine the exact length of the prohibition period at their next scheduled meeting. Their decision is final; there is no appeal.

All exhibitors should be registered with the Connecticut Department of Revenue Services & have a state tax number. If you do not have a CT tax number, please get the necessary forms directly from the DRS, 25 Sigourney Street, Hartford, CT 06106. 860-297-5962


  • 8'x10' Booth
  • Pipe & Drape
  • 6' Skirted Table & Two Chairs
  • Signage 
  • 2 Free ​Employee Registrations

3)     Jacobson Floral 

6)      Fall River Florist Supply

7)      East Coast Wholesale Florist

8)      DV Flora

9)      DV Flora 

10)    DV Flora 

12)    Hortica 

13)    Fall River Florist Supply

17)    Flower Shop Network


19)    Teleflora

20)    Teleflora 

27)    Perri Farms 

​28)    FTD

29)    Got Flowers? 

30)    Pennock Co

31)    Carbone Floral Distributors 

32)    Florist Federal Credit Union 

34)    Fleura Metz

After you complete agreement and click "submit" you will automatically be directed to The CFA Market Place to select and pay for your Trade Fair Exhibit Space. 


  • 2 Free ​Employee Registrations

You spoke. We listened. 

Introducing: A NEW Floor Plan for NEFE 2016

The 2016 NEFE Trade Fair Layout will include BOTH Round Tables & Traditional Booths. Another exciting addition is the Demonstration area where each vendor will be eligible to present a scheduled 20 minute demo of your product / service. 

The Trade Fair will occupy just 3/4 of the Marriott Ballroom  (as it did in 2015). There is limited space available, we anticipate a sell-out for 2016!

​​​The Northeast Floral Expo 2016 Exhibitor Agreement


Saturday, March 5 11am – 4pm & Sunday, March 6 11am – 3pm.

All exhibitors MUST staff and maintain their exhibit space(s) throughout these time periods.

Reservations must be done ONLINE through CFA’s MARKET PLACE - our SECURE Registration Portal. The inventory of Exhibit Space is “LIVE” so you can see what spaces are AVAILABLE for reservation. Please do not call the CFA Office for reservations, as there is a chance your desired space may be taken before your reservation is complete with the office.

A 50% NON REFUNDABLE DEPOSIT is REQUIRED to Reserve Exhibit Space.

This Exhibitor Agreement must be completed and submitted before selecting exhibit space. 

Your exhibit space(s) must be paid-in-full by January 31, 2016. If your payment is not made your reserved Exhibit Space(s) will be released and you will forfeit your NON REFUNDABLE DEPOSIT.  If there are remaining spaces for purchase your deposit may be applied towards that purchase. To avoid this CFA will send Invoices in December & January as a reminder your payment is due, 

CFA Members taking advantage of their member benefits MUST be in good standing with the organization. Your 2015 membership dues must be up-to-date at time of reservation and you must pay your 2016 Membership Dues no later than January 31, 2016. Otherwise, you will forfeit all discounts and benefits will no longer be valid. 

All payments to the Connecticut Florists Association are strictly NON REFUNDABLE. CFA reserves the right to sell unclaimed or unreserved space at regular exhibit rates.

Space is assigned on a first-come basis.  Reservations must be done ONLINE through CFA’s MARKET PLACE - our SECURE Registration Portal. The inventory of Exhibit Space is “LIVE” so you can see what spaces are AVAILABLE for reservation. The Floor Plan shown on will be updated every 24 hours. Please do not call the CFA Office for reservations, as there is a chance your desired space may be reserved before your reservation is complete with the office.

Exhibitors should have patience with the CFA / Trade Fair Committee, a group of volunteer florists that work very to produce this expo.  All space is subject  to change. Once assigned, booth space often cannot be changed, especially close to or at the convention, however when able to we will make every effort to accommodate requests. The decisions of the Trade Fair Committee are binding and final.


Display space is limited to the “inside dimensions" of your exhibit space. Nothing can be placed or displayed outside those parameters. Nothing may be placed on the floor or walls surrounding your space. Tables must contain all displays to the table top. There are no exceptions to these rules, which are enforced through the fire code. If you exceed your space you will be notified by The Trade Fair Committee and your immediate action is expected. 

Electrical outlets are available for BOOTHS ONLY at the additional cost of $75 for the 2-day show period if ordered in advance. The rate increases to $150 if ordered on-site.

No sub-leasing of exhibit space will be permitted. Exhibitors are prohibited from operating any kind of shuttle service that transports show attendees away from the convention. The display and sale of merchandise and services must be limited to the assigned exhibit areas, and not in hospitality rooms or vehicles outdoors on hotel property. Each and every exhibitor and his agents will confine any and all sales activity to the contracted booth space and nowhere else on or off the premises during the convention (Friday, Saturday, and Sunday inclusive). For the purposes of this rule, 'sales activity' is defined to include, but is not limited to: taking orders, sale of merchandise, display of merchandise or goods or promotional literature of any kind, distribution or placement of flyers, posters, signage or electronic media, or any other action which might be construed as an inducement to purchase goods or services of any kind or which might be construed as an inducement to attract prospective customers away from the trade fair area. Non-exhibitor people from wholesale/supplier companies may be charged premium rate for registration. All vendors wishing to participate in the Trade Fair will purchase exhibit space or become a major sponsor of the show. The conduct of business must be within the reasonable confines of a vendor’s paid booth. Any representative of a non-vendor or sponsor company found conducting business or distributing advertising materials (i.e., specials lists, flyers, price lists, etc.) will be escorted out of the trade show and will also be suspended from participating in the trade show for a period of 3 years. Any person expelled under the provisions of this policy shall have the right to appeal to the CFA Board of Directors at their next meeting.